How much does a roofing website cost in NZ?

In 2026 a roofing website in New Zealand costs anywhere from $20 a month for a DIY template to $15,000+ from a generalist agency. Our launch site is NZD $2,500 + GST, fixed, and a full multi-service site is a fixed quote agreed on a 20-minute call. Both include copy, design, build, call tracking and launch.

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What roofers in New Zealand actually pay for a website

Here's the honest range, including the options that aren't us.

Roofing website price bands in New Zealand, 2026
OptionTypical NZ priceTime to liveWhat you usually getThe catch
DIY template (Wix, Squarespace) $20–$40 / month A weekend A page that exists You write it, you design it, and homeowners can tell
Freelancer $1,500–$4,000 2–4 weeks A clean site in a theme Rarely understands roofing, no tracking, no landing pages
Generalist agency $5,000–$15,000 6–12 weeks Polished design, long process Same template they sold the dentist, plus a monthly retainer
Our launch site $2,500 + GST, fixed 5 working days One long page, quote form, click-to-call, tracking, ads-ready Single page only
Our full site Fixed quote 2–3 weeks Everything on the "What's included" list Needs an hour of your time and your photos

Swipe the table sideways to see every column. Market ranges exclude GST. Our prices exclude GST.

What makes a roofing website cost more or less

Four things move the price: how many services you sell, how many areas you cover, whether you have usable photos, and whether you need copy written from scratch.

  • Number of service pages

    A re-roof-only company needs three pages. A company doing membrane, long-run, tile, repairs, gutters and commercial needs eight. Each page is written, not cloned.

  • Service areas

    Each area page is written individually so Google doesn't treat them as duplicates. Five areas is standard; twenty is a bigger job.

  • Photos

    Good job photos cut the cost and double the result. No photos means we brief a photographer or work with what you have.

  • Copy

    We write all of it. If you have brand copy you love, it's faster; most roofers don't, and that's fine.

Roofing website pricing

Launch site

NZD $2,500

+ GST, fixed

For new roofing companies, or roofers who need an ads-ready page fast.

  • One long page: headline, services, proof, gallery, FAQ, quote form
  • Click-to-call and call tracking
  • Google Business Profile linked, Search Console set up
  • Ads-ready landing page structure
  • All copy written by us
  • Live in 5 working days

Full site

Most roofers choose this

Fixed quote

Agreed on a 20-minute call

For established roofing companies that want to rank and convert across every service.

  • Everything in the Launch site
  • Home plus one page per service (up to 8)
  • Service-area pages (up to 5 included)
  • Project gallery and reviews page
  • Landing page template for Google Ads
  • Redirects from your old site, so rankings carry over
  • Live in 2 to 3 weeks

All prices in New Zealand dollars, excluding GST. An optional care plan for updates and monitoring is available; ask on the call.

One re-roof pays for the site

An average re-roof in New Zealand is worth around $30,000, and at a 30% margin that's about $9,000 gross profit. A roofing website that wins one extra re-roof pays for itself. One that wins one extra re-roof a month is the cheapest employee you'll ever hire.

Average re-roof value
$30,000
Margin per re-roof at 30%
$9,000
What it takes to pay for the site
1 job

What a cheap roofing website actually costs you

A $40-a-month template isn't cheap if it loses one enquiry a week. Here's where the money goes: the homeowner who bounced because the page took six seconds to load on their phone; the one who gave up on the nine-field form; the one who never found your phone number; and the one who read "roofing and construction services" and decided you weren't a specialist. Each of those was a quote you never got to give.

Roofing website cost questions

Is there a monthly fee?

No. The site is a one-off, fixed price. Hosting is set up in your name and paid directly to the host, so we never sit between you and your website. An optional care plan for updates and monitoring is available if you want one; ask on the call.

Is GST included in the price?

No. The launch site is NZD $2,500 + GST. Full-site quotes are also given excluding GST, so you're comparing like with like.

Compare the two packages

Do you charge extra for copywriting?

No. Every page is written by us, from the headline down. It's the part most agencies skip and the part that makes the site work.

What about the domain?

If you have one, we use it. If not, a .co.nz domain is about $30 a year, registered in your name.

Is a roofing landing page cheaper than a website?

Yes. A single landing page for Google Ads is included with every site. If you already have a website you're happy with and only need the landing page, we'll quote it on the call.

Why publish prices when other agencies don't?

Because you'd ask in the first five minutes anyway. A fixed, published price means no "it depends", no hourly surprises, and no quote inflated to match your truck.

See what the money buys: four roofing websites we rebuilt

Get a free review of your roofing website

Send us your current site. Within two working days you'll get a short recorded video walking through what's costing you enquiries and what we'd change, whether you work with us or not. If you don't have a site yet, tell us that and we'll send a launch-site plan instead.

  • A recorded video teardown, not a sales call
  • Scored on the five things that make a homeowner call
  • Your details stay with us. No newsletter.

Prefer to talk? Book a 20-minute call.

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